How To Achieve Awesome Wedding Stationery That Your Guests Will Love
It's about you not your guests
Ok, that's a highly abbreviated one-liner but it just about sums up the point. This is your wedding day and no matter what, it's worth remembering that. It's so easy to get caught up in the idea of pleasing others and ensuring everyone will like what you do, but there are two sides to this: first, it's impossible to please, let alone impress, everyone, and trying will only stress you out. Second, if you focus on what the two of you like, both visually and tonally, who cares what other people think? You're getting married for yourselves and realistically it's you who will have your invites on display after your wedding, not your guests, so it's worthwhile finding something you like and feels true to the two of you and the day you will create.
The best invites we've seen haven't been because they had the most effects or were really expensive or had tons of foil or extravagant details on them, they were the best because they felt like a cared for item and a reflection of the couple and their love for each other.
This takes time, but it's worth it!
The first thing anyone is likely to see of your wedding day is your save the date, followed by your invitation. It's not worth rushing this process and it is absolutely crucial to talk ideas through with your partner. Go through moodboards together on sites like Pinterest, look at blogs like Junebug, Rock My Wedding & Save The Date etc and make sure you're both aligned in your thoughts. There are a million ideas out there and when you work together it's amazing how much you can improve on each others' ideas and make something even better than either of you first thought.
Planning the stationery items will then feel far easier than you first expected and almost feel natural and in line with what's fits your joint wedding style. Through the process of pinning all areas of your day, you may find that your initial thoughts of decor in your venue have changed and this has a positive effect on the colours you decide to implement in your stationery. This is just a single example, but it's a good illustration of why it's important to give time to the initial thought process.
So the process itself, how do I get the best invites?
Research. To put it simply, this is the key ingredient. By looking through Pinterest, Etsy and Instagram, as well as a few Google searches, you'll soon begin to find the style that suits you and through this process you'll naturally narrow down the options. Because they come from different sources, it's good to print out any favourites and make notes on different designs for their positives and negatives (such as matching table plans or super cost effective etc).
What if I can't find what I want?Most suppliers will be able to offer a bespoke service, however expect this to cost more than 'off the shelf' template products. In some instances, for little extra cost, you may be able to ask the company / designer to amend a design that's almost right, or combine a couple of their designs to make the changes you want (such as amending the typeface, colours, language or a combination of these elements). We offer this service and it can be a really good way to get a result which is closer to what you want without going fully bespoke and creating something entirely from scratch.
But I don't know anything about stationery and I don't want to come across as stupid.
We've all had this experience and even for those of us working in the industry, the technology, styles and tastes are always changing. Learning new things and adapting is part of what we do. We personally love to help couples understand how the whole process works, to demystify it and provide the best possible designs and quality without it needing to eat up a huge chunk of the budget.
Any good supplier will be there to help and we're not in the business to make you feel silly or daft for asking a question which might not be obvious. The best stationers guide, advise and help you along the journey.
Why is there such a huge variation in costs!?
The phrase, "buy cheap, buy twice" comes to mind.
There are a huge variety of designs out there and it can cost as little as £15 for a personalised design. In return, you'll be sent a file (which can be pretty low res at times) and you'll be responsible for production of this. If you're unsure what you're doing at this stage, you may struggle and the final result might not be what you hoped to achieve or how it looked on the example. This can be a real headache and become a big distraction in your planning.
Instead, if you find a design you love, it can be totally worthwhile getting your stationer to handle the printing and production. This frees up your time to focus on other tasks and if you've ordered a sample of the design (which should be produced to a matching standard) then you can be safe in the knowledge that the quality will be to the high standard that you, and your guests, deserve.
We really hope this guide gives an insight in helping you achieve great stationery on your first attempt, which you're super proud to share with your friends and family.
If you've got any burning questions which aren't answered above, please don't hesitate to drop us a line!
Chloe & Tom